Meet Lesedi

A sales professional who built her brand around people.

Lesedi at Chery Johannesburg City

I'm Lesedi, a Brand Ambassador and Sales Consultant at Chery Johannesburg City.

Having sold over 100 vehicles and established myself as one of the top sales performers at my dealership, I've built a reputation that extends beyond the showroom. Today, customers come into the dealership looking for me by name, while many discover and connect with me through my social media platforms.

The demand can be overwhelming at times. My phone and social platforms generate enquiries throughout the day, and on busy weekends, customers can be waiting specifically for my assistance. But I see that as a reflection of the trust people have placed in me.

For me, selling cars has always been about more than reaching a number. I take pride in listening to my customers, being patient with their questions, following up on their applications, fighting for their approvals and making sure they feel supported throughout the journey.

I'm happiest when my customers are happy.

Social media has become a major part of how I connect with people. I love seeing customers engage with my content, discover Chery and become genuinely excited about the vehicles I represent. When someone tells me that my content helped them fall in love with Chery, that's the kind of impact I'm proud of.

My automotive work and digital presence have also been featured by InSA Today and Borgart Radio, extending my reach beyond the dealership and into the wider media space.

Behind the brand is consistency, hard work and creative direction. With the support of HMR Media, I've built a digital presence that allows me to stand out, connect directly with customers and generate my own business through social media.

I don't just want to sell you a car. I want you to feel informed, supported and confident about the drive you choose.

Real cars. Real advice. The right drive for you.

Chery Johannesburg City · Main Reef Road, Johannesburg · 078 317 4929

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