Why South Africans Are Falling in Love with Chery

I am so proud to share some incredible news from the team at Chery. As we looked over the final sales statistics for 2023, it is clear that South African drivers have truly embraced the brand. Chery officially solidified its place as the second-best-selling SUV brand in the country, having sold an impressive 16 110 vehicles last year—that is double the 8 013 units sold in 2022! What makes this even more remarkable, as Deputy General Manager Tony Liu pointed out, is that Chery achieves these numbers purely through SUV sales, without relying on commercial vehicles to boost the stats. For those of you looking for a reliable ride, the Tiggo 4 Pro was the standout performer, accounting for 9 916 of those sales. This model has become a staple on our roads, especially after the introduction of the Tiggo 4 Pro LiT range. By bringing the entry-level price down to R279 900, Chery made it easier than ever for local buyers to access premium features alongside their fantastic warranty and service support. This growth proves that you do not have to compromise on quality or style to stay within a reasonable budget. It is an exciting time to be part of the Chery family, and seeing these numbers confirms exactly why so many of you are choosing these vehicles for your daily commute and family adventures. Whether you are looking for the compact efficiency of the Tiggo 4 Pro or something larger, the brand is clearly delivering on its promise of value and reliability. If you are ready to join the growing community of Chery drivers, I am here to help you navigate the process. Simply WhatsApp 'drive with lesedi' today for a quote or to book your test drive!