Why South Africans are falling for Chery: A look at our record-breaking momentum

Hello everyone! As your dedicated brand ambassador here at Chery Johannesburg City, I get a front-row seat to the passion behind our vehicles. It is no secret that the South African automotive market has been feeling the pressure lately, with overall industry sales dipping by 9.8% recently. Yet, amidst that climate, Chery has remained incredibly resilient, recording 1,501 sales in November alone. This puts us on track for a record-breaking year, with year-to-date sales sitting 25.1% higher than this time in 2022. Staying firm in the top six of the passenger vehicle market isn't just a number to me; it is a testament to the trust you—our local families and business owners—have placed in us. Globally, the brand is soaring with a 111% increase in monthly sales, but for us here at home, the success is local. It has been driven by our commitment to offering you more, from the affordable Tiggo 4 range starting at just R279,900, to the refreshed flagship models and the impressive Tiggo 7 Pro MAX. For you, the everyday buyer, this growth means you are choosing a brand that is not only here to stay but is actively investing in expanding our lineup to suit every South African lifestyle. Whether you are looking for efficiency, luxury, or space, we have a vehicle that fits your budget. Are you ready to join the family and experience the difference for yourself? Send me a WhatsApp message at 'drive with lesedi' today for a personalized quote or to book your test drive.